{"id":2558,"date":"2019-07-18T16:27:57","date_gmt":"2019-07-18T16:27:57","guid":{"rendered":"http:\/\/rowahub.com\/digital-selling-in-pharmacies\/"},"modified":"2022-11-18T08:05:59","modified_gmt":"2022-11-18T08:05:59","slug":"utiliser-le-digital-en-pharmacie-pour-augmenter-ses-ventes","status":"publish","type":"post","link":"http:\/\/rowahub.com\/fr\/utiliser-le-digital-en-pharmacie-pour-augmenter-ses-ventes\/","title":{"rendered":"Utiliser le digital en pharmacie pour augmenter ses ventes"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Aujourd&rsquo;hui, il existe sur le march\u00e9 une grande vari\u00e9t\u00e9 de fournisseurs offrant un support de vente digital pour les pharmacies. Outre les diff\u00e9rences techniques et visuelles, ce sont surtout le contenu et la convivialit\u00e9 qui font la diff\u00e9rence.<\/p>\n","protected":false},"author":46,"featured_media":9236,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[95,94,139,138],"tags":[],"class_list":["post-2558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agencement-pharmacie-amenagement-officine","category-communication-en-point-de-vente","category-equipe-officinale","category-optimisation-des-processus"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Utiliser le digital en pharmacie pour augmenter ses ventes - BD Rowa Hub<\/title>\n<meta name=\"description\" content=\"Aujourd&#039;hui, il existe plusieurs supports de vente digitaux. D\u00e9couvrez l&#039;importance du contenu et de l&#039;ergonomie dans l&#039;approche digital en pharmacie.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/rowahub.com\/fr\/utiliser-le-digital-en-pharmacie-pour-augmenter-ses-ventes\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Utiliser le digital en pharmacie pour augmenter ses ventes - BD Rowa Hub\" \/>\n<meta property=\"og:description\" content=\"Aujourd&#039;hui, il existe plusieurs supports de vente digitaux. 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